Light & Wonder, a global gaming supplier based in Las Vegas, is shifting its focus towards expansion in key Eastern markets such as Thailand, Japan, and the UAE. This strategic move comes after the company faced a setback with one of its popular games, Dragon Train, being banned from sale or lease following a legal dispute with Aristocrat Technologies.
The US District Judge granted Aristocrat a preliminary injunction on September 23, citing trade secret allegations that Light & Wonder had copied elements from Aristocrat’s Dragon Link game. Despite this setback, Light & Wonder’s CEO, Matt Wilson, remains optimistic about the company’s future. Wilson emphasized the company’s ability to launch 130 new games annually and maintain its leadership position in North America.
In response to the ban on Dragon Train, Light & Wonder is working on a revised version of the game to comply with the court’s ruling. Wilson also expressed interest in expanding into overseas markets, particularly in the three countries competing to become the new Las Vegas – Thailand, Japan, and the UAE.
The company’s rebranding from Scientific Games to Light & Wonder reflects its renewed focus on innovation and growth. Wilson’s comments to Asia Gaming Brief highlight the company’s resilience and determination to overcome challenges in the competitive gaming industry.
Overall, Light & Wonder’s shift towards Eastern markets and its commitment to developing new games demonstrate its adaptability and ambition in the face of adversity. Despite the legal setback with Dragon Train, the company is poised for continued success and expansion in the global gaming industry.