BetMGM, a New Jersey-based sports betting company, has recently announced a significant partnership with Gannett Co., the parent company of the USA Today Network. This multi-year agreement will see BetMGM become the preferred iGaming partner for USA Today Sports, providing sports betting odds and content to a wide audience.
With the USA Today Network spanning across 200 local markets in 43 states, BetMGM CEO Adam Greenblatt expressed pride in the partnership, highlighting the unrivaled reach at both local and national levels. This collaboration will allow BetMGM to connect with a massive audience and solidify its presence in the sports betting market.
Gannett’s Chairman and CEO, Michael Reed, also expressed excitement about the partnership with BetMGM, emphasizing the goal of delivering trusted sports betting information to their audience of over 44 million sports fans. Through BetMGM’s odds and insights integrations, USA Today Sports fans will have access to valuable information to stay informed and engaged with their favorite teams and games.
Greenblatt is optimistic about the partnership and looks forward to fueling the excitement of sports betting throughout the football season and beyond. With the combined resources and reach of both companies, this collaboration is expected to enhance the overall sports betting experience for fans.
The partnership between BetMGM and Gannett Co. signifies a strategic move in the sports betting market, leveraging the USA Today Network’s extensive reach and BetMGM’s expertise in iGaming. This collaboration aims to provide sports fans with valuable insights and information to enhance their sports betting experience.
Overall, the partnership between BetMGM and Gannett Co. is set to redefine the sports betting landscape, offering fans a comprehensive and engaging platform for accessing sports betting odds and content. As the two companies join forces, they are poised to lead the way in delivering innovative and exciting sports betting experiences to a wide audience.